Unit cost comparison of low-cost & traditional airlines in Europe, Issue 1 Sep/Oct 1998
Issue 01 Sept/Oct 1998
Adopting a US style no-frills strategy has been the fastest growing development in Europe over the past three years. Major European carriers have the reputation for the globe’s highest air transport costs, but do the low-cost carriers have a large enough cost advantage that they can maintain? The success of “no-frills” airlines in Europe in the past three years has attracted much attention.